Pixar going for the Foodie Crowd?

It seems that Pixar is planning on tapping into the whole food craze going on. I'm not a huge fan of animated flicks (although, I spent about 10 years of my life wanting to become an animator, even taking it as a major in college!).. but I'll probably go to see this one. An American rat.. living in a restaurant in Paris... trying to find the best food.... sounds a bit familiar.... Bourdain??? o_O

Check the Trailer.